Provide City Services on Mobile Phones to Citizens, Tourists, and Administration to enhance Convenience, Security, Productivity Revenue Generation

C-SAM’s mCity solution provides convenient access to a range of City Services and Information on mobile phones and other devices across various wireless networks. mCity provides convenience, flexibility, and security to its citizens and tourists, increasing the administration’s productivity and efficiency, and consequently reduces costs and generates additional revenues.
Benefits
Users
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- Access to information
- Ability to conduct transactions – in virtual and real world
- Self service and control
- Reminders and alerts
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- Simple user-friendly interface
- Supports multiple user-scenarios
- Works on all phones
- Works on all networks
- Works across all channels – Data, SMS, USSD, WAP
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- Unique PIN access; PIN not stored on device
- Real-time transactions
- Protection for lost or damaged devices
- Secure back-up of personal data
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City
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- Extend existing services to all mobile phone users
- Offer new services
- Offer non-banking services to attract un-banked, and convert into banking users through City-card
- Lease platform to city businesses and partners for value added services
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- Offer Information, City-desk, Security, City-card, Parking, Transit, Tickets, Coupons and other Partner services
- Offer time and location sensitive non-payment services to drive payments
- Offer opt-in transaction driven mobile-ads
- Offer NFC based services for payment as well as non-payment applications
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- New service offerings for young, citizens and tourists
- Real-time alerts, notifications and transactions
- Reduce (frustrating) call-center interactions
- Leverage growing number of mobile phone users to increase engagement with citizens and businesses
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- Reduce costs by increasing productivity and efficiency, and optimizing manpower
- Increase revenues through services such as City-card, Parking, Transit, Coupons, Tickets, Partners, and Ads
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- Patent protected, robust and scalable platform interfaces easily with existing host systems
- Platform supports rapid customization and localization of user interface and scenarios
- Unique security architecture will enable city to aggregate various services without taking the underlying risk
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